Welcome to Sewell Digital Analytics
Hey there! I’m Marshall Sewell, the founder of Sewell Digital Analytics. With over a decade of experience in the digital analytics space, I bring a unique blend of technical expertise and a genuine passion for helping businesses thrive in the digital world.
Turning Data into Digital Success: A Decade of Excellence
Throughout my career, I’ve had the privilege of working with clients from a wide range of industries, including higher education, healthcare, non-profits, retail, subscription platforms, traditional e-commerce, and everything in between. This exposure to diverse sectors has allowed me to understand the unique challenges each industry presents, and tailor analytics solutions to meet each company’s specific needs.
As a digital analyst, I thrive on the intersection of data, technology, and human behavior. It’s fascinating to see how digital interactions can shape the success of a business, and that’s where my expertise comes into play. My focus lies in web analytics, where I help businesses understand their digital footprint, uncover actionable insights, and optimize their online presence.
What sets me apart is not only my technical proficiency but also my ability to bridge the gap between technology and business objectives. I excel in working closely with stakeholders to understand their unique requirements and translate them into robust analytics implementations. From defining key performance indicators (KPIs) to crafting custom tracking solutions, I ensure that the analytics infrastructure aligns perfectly with your business objectives.
I’m more than just numbers and algorithms
When I’m not immersed in the world of analytics, you might find me exploring the great outdoors with my loyal companion, Macaroni, a spirited Cavalier King Charles Spaniel. We love nothing more than hitting the hiking trails, camping beneath starry skies, and immersing ourselves in nature’s beauty. These adventures not only rejuvenate my spirit but also provide fresh perspectives on problem-solving.
Your Path to Success: A Trusted Partnership
I firmly believe that successful analytics is not just about data, but about understanding the people behind it. When you choose me as your trusted partner, I will immerse myself in your business, gaining a deep understanding of your goals and aspirations. This allows me to craft tailored solutions that align perfectly with your unique needs.
Ready to harness the power of data to fuel your digital presence and achieve remarkable results? Let’s connect! Together, we can navigate the ever-evolving digital landscape, empower your decision-making, and take your business to new heights.
Looking forward to starting this exciting journey together.
Marshall Sewell
What Our Customers Say
Trusted by Leading Brands and Organizations
“Combination of Expertise and Professionalism”
I have worked with Marshall for about 9 months now and am very impressed with his combination of expertise and professionalism. I sought technical assistance in Adobe Analytics and got that, but I’m also getting responsible, accountable, timely and caring support. So much so that I have been comfortable having him interact with my client and he has been great. I highly recommend him.
Gary Robinson
COO, Lityx
“Craftsman in the Area of Web Analytics”
Marshall has been a part of our internal A/B testing team at Natural Life for over two years and I plan to continue working with him. What I appreciate most about Marshall is his quick response and ability to ask the right questions in order to maximize the impact of our testing roadmap. He’s a craftsman in the area of web analytics, A/B testing set-up, test goal tracking, as well as personalization and targeting strategies. I can recommend Marshall without reservation to any company looking to focus on analytics and conversion optimization. I’m thrilled we decided to partner with him!
Corte Swearingen
Manager of Conversion Optimization & Web Analytics, Natural Life
“Knows GA Inside Out”
I have had the pleasure of working with Marshall for over 10 years and can say he is one of the only people I actually trust with Google Analytics implementation and reporting. He has handled numerous projects for us, including setting up complex custom segments tailored to the nuances of our operations, as well as managing our migration to GA4. Marshall knows GA inside out and will always be our go-to. Highly recommended to any organization!
Megan Burke
Chief Marketing Officer, eCornell
Our Customers
Trusted by Leading Brands and Organizations
“Combination of Expertise and Professionalism”
I have worked with Marshall for about 9 months now and am very impressed with his combination of expertise and professionalism. I sought technical assistance in Adobe Analytics and got that, but I’m also getting responsible, accountable, timely and caring support. So much so that I have been comfortable having him interact with my client and he has been great. I highly recommend him.
Gary Robinson
COO, Lityx
“Craftsman in the Area of Web Analytics”
Marshall has been a part of our internal A/B testing team at Natural Life for over two years and I plan to continue working with him. What I appreciate most about Marshall is his quick response and ability to ask the right questions in order to maximize the impact of our testing roadmap. He’s a craftsman in the area of web analytics, A/B testing set-up, test goal tracking, as well as personalization and targeting strategies. I can recommend Marshall without reservation to any company looking to focus on analytics and conversion optimization. I’m thrilled we decided to partner with him!
Corte Swearingen
Manager of Conversion Optimization & Web Analytics, Natural Life
“Knows GA Inside Out”
I have had the pleasure of working with Marshall for over 10 years and can say he is one of the only people I actually trust with Google Analytics implementation and reporting. He has handled numerous projects for us, including setting up complex custom segments tailored to the nuances of our operations, as well as managing our migration to GA4. Marshall knows GA inside out and will always be our go-to. Highly recommended to any organization!
Megan Burke
Chief Marketing Officer, eCornell
“Invaluable Resource”
Marshall Sewell has been an invaluable resource for myself and for Archer Education. We have used him for years in our set up of GTM and GA4 on a wide number of diverse websites. What he brings as a solution is years of experience with the platform, crossed with an exceptional understanding of the platforms he is working in. This includes the capabilities of extracting descriptive elements about things like the campaign reporting and the DOM itself, but more importantly how to communicate that with a report that lends itself to benefit business goals.
John Oren
Senior Director of Web Analytics, Archer Education
Some Numbers
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